Author name: Deji Okufi

Ever wondered what’s brewing behind those eye-catching, mind-blowing marketing campaigns that leave you awestruck? How did they do it? At Links And Metrics, we’re about to spill the beans on the untold stories that make marketing magic happen! In this digital era, cutting-edge technologies are reshaping the marketing landscape. Behind the curtain, are you crossing […]

This time last year, I was having a conversation with my sister, Tito. She attends the Redeemed Christian Church of God. She told me how some brands hit their best sales by going all out to showcase their products on the reality TV show, she sighted some brands and concluded that Big Brother 9ja the

As a leading marketing agency, we understand the significance of effective communication and clarity in delivering our services. Today, I would like to address personalization in email marketing, exploring how it can transform your campaigns and drive your business growth. Connecting with your audience on a personal level is essential. Email marketing is a powerful