Brand Your Business for better position in the Market

We build powerful brands with a clear vision of the future for businesses and customers. We create digital experiences that are both intuitive and rewarding. Through collaborative innovation, we spark solutions for imaginative products and services that delight customers.

Craft a vision and growth strategy

Capturing the potential power of your brand to drive economic value takes an eye towards the future. It means developing a rigorous strategy that places a priority on growth. It demands you establish a competitive advantage to build an enduring positioning. And it sets the stage for mobilizing your organization to reach your goals. The following cases exemplify growth strategies for successful mergers, market expansions and acquisitions.

Links And Metrics Branding

Accelerate digital transformation

To determine the best digital strategy for your company, take a holistic view of your business goals. Build new digital capabilities and innovative user interactions that create experiences your customers will enjoy and remember. Each of the cases highlights ways digital transformation had a positive impact on company performance.

Innovate new products and services

Re-imagining new products and services through brand-driven innovation delivers greater value across the customer journey. Our approach uses a unique process that brings customers and your teams closer to strategy and design development. The results produce breakthroughs quickly, giving customers what they desire before the competition.

Design, manage and protect your brand


Rooted in your brand platform, the visual expression of your brand communicates what you stand for through color, shape and imagery. Through rigorous design exploration, we develop a complete identity system that captures the essence of a brand from a logo to typography, imagery to design templates. Visual guidelines and digital management systems insure that design systems are easy to use while protecting the application of your brand across all forms of media. Our Brand Ensemble platform allows you to share and grow your brand guidelines, worldwide, in multiple languages.

Engage in cultural shifts that drive change

Whether your company sells a service, a product or a process, your organization can drive deeper engagement with employees by aligning your brand with individual behaviors. Strengthening your values and beliefs embodied in your brand shape your culture. And that ultimately results in increased brand value. Each of these cases depicts engagement strategies that aligned employees more deeply with their brand.

Measure the health of your brand

Building a strong brand that drives sustainable business success requires a clear understanding of who your target audience is, what their needs and motivations are, the associations attached to your brand and an assessment of the experiences you create. Tenet research and analytics help inform brand development and ensures that you stay on track. The following highlight how Tenet keeps a finger on the pulse and health of your brand.

Our Services

Links And Metrics Corporate Branding

Corporate Branding

A successful brand captures a compelling idea that stands out from the competition. For years our team members have applied proven methodology to deliver compelling brand strategies for hundreds of organizations.

  • Vision, mission and values
  • Brand promise, positioning and personality
  • Brand expression
  • Visual system design and application
  • Brand expression
Links And Metrics COnsumer Branding

Consumer Branding

Great brands touch hearts and activate minds by appealing to both emotional and functional benefits. We help your organization link the two to build powerful and motivating connections with consumers.

  • Consumer insights
  • Product identity
  • Package design
  • Touchpoint design

Brand Management

Managing the complexities and scale of a global brand takes advanced technology and the people who understand how to use it. For several years now, the branding team members of Links And Metrics have provided the brand tools and managed services to various companies.

  • Brand asset management
  • Digital asset management
  • Digital workflows
  • Managed services
Links And Metrics Brand Management
Links And Metrics UX/UI Design


UX/UI Design

Companies that carefully architect the interactions and experiences with consumers create a valuable source of competitive differentiation. At Tenet, we use Systems and Design Thinking to enable our clients to develop a holistic view of their customer’s journey—and identify opportunities to create touchpoints that matter.

  • Touchpoint audit
  • Journey mapping
  • Personas
  • UI design
  • Interaction design
  • Information architecture and taxonomies

Product and Service Design

The continuous development of product and service innovations is the engine of growth. Our work in digital products, durables, and consumer goods has driven breakthrough innovations for companies that include Samsung, LG and Bayer.

  • Ethnographic insights
  • Real-time concept generation
  • Live consumer studios
  • 2D and 3D prototyping
  • Innovation workshops
Links And Metrics Brand Management

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